2024 CMT Music Awards: Jelly Roll, Lainey Wilson & More Break Records
At the 2024 CMT Music Awards, held in Austin, Texas and hosted by Kelsea Ballerini, Jelly Roll once again stole the spotlight, clinching three awards, marking his consecutive win for the second year in a row. His victories included the prestigious titles of “Need a Favor” in video of the year, male video of the year, and CMT performance of the year. “Need a Favor” managed to climb to the impressive position of No. 13 on the Billboard Hot 100 chart, further solidifying its success in the music industry.
Jelly Roll’s back-to-back wins for male video of the year are a notable feat, with the last artist achieving such a streak being Blake Shelton in 2013 and 2014. Lainey Wilson, another standout of the night, secured the female video of the year award for “Watermelon Moonshine,” making it her second consecutive win in this category. Wilson’s achievement draws comparisons to the impressive six-year streak of wins by Carrie Underwood from 2015 to 2020, highlighting her rising prominence in the industry.
In addition to Jelly Roll and Lainey Wilson’s successes, Dan + Shay celebrated a win for duo/group video of the year with their song “Save Me the Trouble.” Meanwhile, the collaborative efforts of Carly Pearce featuring Chris Stapleton in “We Don’t Fight Anymore” earned them the title of collaborative video of the year. Recognizing emerging talent, Ashley Cooke and Warren Zeiders were awarded breakthrough female and male video of the year, respectively. Notably, many past winners in the CMT new artist category have gone on to establish substantial and enduring careers, reflecting the platform’s ability to identify and promote rising stars within the country music genre.
The 2024 CMT Music Awards showcased not only the talent and diversity within the country music community but also the continued evolution of the genre. As artists like Jelly Roll, Lainey Wilson, and others continue to push boundaries and break records, the future of country music appears vibrant and promising, with new voices poised to make their mark on the industry.
